Recently, there have been many discussions and articles on Artificial Intelligence (AI), which is an important topic, now changing how many industries operate. We had the chance to talk to Dana Icikzone, Senior Solution …

In this Mini Masterclass we have the pleasure to welcome Sanne Vincent, Head of E-commerce & Customer Insights at Saint-Gobain. Despite being a small team, Saint-Gobain has achieved many digital accomplishments. They have successfully …

Adobe Analytics offers a suite of tools that can transform your data into actionable insights. Our mission is to elevate your analytics skills and transform you into a Pro Analyst. To do so, this …

Understand the differences between Customer Journey Analytics and Adobe Analytics with our Senior Analytics Consultant Martine Jørgensen Customer Journey Analytics vs Adobe AnalyticsData analysis is crucial for businesses to make informed decisions, and Customer …

Are you currently using Adobe Campaign Standard today? With all the current updates, it's time to consider your transition options to a more advanced solution from Adobe's tech stack. In this webinar, our very …

We understand that migration can be daunting, but we are here to make it as straightforward and seamless as possible. In this webinar, you will learn about the features and advancements of the Web …

Adobe Real-time Customer Data Platform (RTCDP) offers a powerful solution for data-driven marketing, but operating an RTCDP can be complex and challenging. In this webinar, industry experts Axel Schaefer from Adobe and Maria Aagaard …

The 2024 Adobe Summit has come and done. It was not just a tech event, but a great mix of ideas, innovations, and strategies aimed at transforming how marketers engage with consumers and how …

In the marketing automation space, Adobe has four similar offerings: Adobe Journey Optimizer (AJO), Adobe Campaign Classic (ACC), Adobe Campaign Standard (ACS) and Adobe Campaign v8 (AC v8). If you are wondering why so …

Summit US is around the corner, so like everyone else, we here at Accrease prepare for which sessions are relevant for us and what announcements we will see to ensure we can include these …