April 13, 2024

Migrating to Adobe Experience Platform Web SDK: A Deep Dive

We understand that migration can be daunting, but we are here to make it as straightforward and seamless as possible. In this webinar, you will learn about the features and advancements of the Web SDK that make it a significant leap forward in providing a streamlined, user-friendly, and efficient way of implementing Adobe's marketing technologies. The webinar will also provide insights into making the transition smooth and hassle-free.

Join Kasper Andersen from Accrease, together with Peter Arenfeldt Larsen from Saxo Bank, on October 3, 2023, at 13:00 CET, as they provide an insightful exploration into migrating to Adobe Experience Platform Web SDK. You'll learn about the key benefits, hear firsthand experiences from Saxo Bank's migration journey, and get expert guidance on how to approach your migration.

Stay until the end of the webinar to receive a step-by-step playbook for a seamless migration to the Adobe Experience Platform Web SDK. This is your opportunity to redefine your data management, boost your website performance, and confidently navigate your migration journey.

Agenda in this masterclass:

Why migrate to Web SDK? Learn about the benefits.
Real-life migration experience: Insights from Saxo Bank that have gone through the migration process - learn about what they did, the roles involved, the process, and the impact.
How to approach a migration? Deep dive into a proven migration process.
Bonus: distribution of migration step-by-step playbook

Takeaways

* Understanding of the benefits and features of Adobe Experience Platform Web SDK

* Real-life insights from Saxo Bank’s migration experience

* A step-by-step migration playbook to guide you through a smooth transition to the Adobe Experience Platform Web SDK. (stay until the end of the webinar to get the URL to the playbook)

Check out the on-demand masterclass👇

April 12, 2024

Operating a Real-time Customer Data Platform (RTCDP): Uncover Effective Strategies & Best Practices

Adobe Real-time Customer Data Platform (RTCDP) offers a powerful solution for data-driven marketing, but operating an RTCDP can be complex and challenging. In this webinar, industry experts Axel Schaefer from Adobe and Maria Aagaard from Accrease will break down the key components of successfully managing an RTCDP.

Join to gain insights on how to effectively manage your CDP, maximize its potential, ensure proper governance, and navigate common challenges. We'll equip you with actionable strategies, hands-on examples, and insider tips to transform these challenges into opportunities. This webinar is designed to help you enhance your understanding, sharpen your skills, and make the most of your investment - ultimately driving superior results for your business.

Agenda in this masterclass:

Introduction
RTCDP 101: understanding the fundamentals and different perspectives 
RTCDP Management: justifying Investments, maximizing capabilities, and structuring your organization
Governance in RTCDP: data accuracy, security, and compliance
Hacks & Tricks for RTCDP Success

    Takeaways

    * Understand the fundamentals of a Real-Time Customer Data Platform (RTCDP), its benefits, and its unique perspectives.

    * Gain strategies on how to justify your investment in an RTCDP.

    * Learn how to maximize your RTCDP's potential and capabilities.

    * Get insights on the optimal organizational structure for managing an RTCDP.

    * Discover the role of governance in RTCDP, ensuring data accuracy, security, and compliance.

    * Overcome common RTCDP challenges with actionable strategies and hands-on examples.

    * Implement effective hacks and insider tips for RTCDP success.

    * Walk away with a clearer understanding of how to use an RTCDP to drive superior results in your business.

        Check out the on-demand masterclass👇

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        CONTACT

        [email protected]
        DK: +45 89 871 101

        SE: +46 8 446 891 01
        NO: +47 75 98 71 01

         

        CONTACT

        [email protected]
        DK: +45 89 871 101

        SE: +46 8 446 891 01
        NO: +47 75 98 71 01

         

        HEADQUARTER

        Accrease ApS
        Store Kongens Gade 40G 4 1264 København K Denmark

         

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